Strategic Momentum

Ep. 50 - Work Advice from Industry Experts: Tips and Insights to Build Career Momentum and Reach Your Full Growth Potential

The focus of the Strategic Momentum Podcast has always been helping listeners understand the strategies, approaches and perspectives needed to solve the common challenges plaguing businesses today. So for our 50th episode, we’ve decided to round up the best career advice our guests have given on this show so far.

Ep. 49 - Building Relationships Through Direct Response: The Strategy to Drive Customer Demand and Engagement - with Anita John

How do you win customers and keep them coming back?

Driving growth, for any business, requires a solid customer acquisition focus and retention plan. However, many struggle to determine the right retention and acquisition strategies to employ and the most effective way to execute them.

So, what’s the best way to deal with the ever-changing buyer’s journey, limited marketing budgets, and the need to keep up with both the latest technologies and your competitors?

Ep. 48 - Building a Successful Podcast: Prioritizing Authenticity, Consistency & Relationships to Drive Engagement and Value - with Crate Media

The three founding members of Crate Media return to provide their take on the podcasting space -- from what it takes to create a successful podcast to the common challenges and misconceptions that cause many to get stuck.

Ep. 44 - Unexpected Entrepreneurs: How a Passion for Storytelling & Experimentation Built a Successful Podcast Business - with Cody Boyce, Hayden Lee, & Ben Gregson

Hear from the people behind the scenes of the Strategic Momentum Podcast -- the founder and first few employees of Crate Media, the podcast production company formerly known as Podcast Masters. In this episode, Founder Cody Boyce, Hayden Lee and Ben Gregson share their challenges, lessons learned in building a business, and the fuel that keeps them going. Because in the end, it’s a business built on their passions.

Ep. 43 - The Consulting Success Mindset: Building Relationships, Exchanging Value, and Narrowing Your Scope to Drive Business - with Michael Zipursky

Starting a consulting business is something many aspire to do but few do well. But today’s guest, Michael Zipursky, author, entrepreneur, and the CEO of ConsultingSuccess.com, is here to fix that. In this episode, he shares important tips and perspectives on what it takes to build momentum and reach your potential, in the field of consulting and beyond.

Ep. 41 - Media Planning & Advertising: The Strategy to Finding Balance - with Imani Greene

Media strategy, planning, and ad buying is a science that even the most seasoned marketers struggle with. To break through, you have to understand the factors and tradeoffs to get to the desired outcome. Imani Greene, Founder of GreeneGroup discusses the delicate balance in achieving advertising efficiency and effectiveness.